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GI Associates announces merger with Gastroenterology Specialists


WAUKESHA — GI Associates has merged with Gastroenterology Specialists to form a group with 15 offices in southeastern Wisconsin.

This new group will have six ambulatory surgery centers, more physicians, access to research and successful collaboration and partnerships with many local hospitals, according to Thursday’s announcement.

“Gastroenterology Specialists provided excellent service to Waukesha County residents for 42 years,” said Dr. Michael Schmalz, board-certified gastroenterologist with GI Associates in Milwaukee, in a statement. “This merger will give our patients the same high-quality care, but with the added convenience of several new locations in the area.”

GI Associates is the largest independent gastrointestinal practice in Wisconsin as well as one of the largest in the nation, according to the announcement that followed the Wednesday merger.

“Even though we are now part of a larger practice, we will continue to provide the individual care to our patients that we’re known for,” said Dr. Janis Kengis, founder of Gastroenterology Specialists, in a statement. “But, in addition, we can offer more specialized services to our community.”

Established in 2000, GI Associates is the largest single-specialty GI group in Wisconsin.GI Associates is home to 31 gastroenterologists, including pediatric subspecialists and a transplant hepatologist, who work together to offer personalized care to patients of all ages.

taken from the article on Greater Milwaukee Today

Recently, our Moreland Endoscopy Center was recognized by the ASGE (American Society for Gastrointestinal Endoscopy) as noted in this email to our manager, Kimberly Siebert, RN:

Congratulations on Making the List of EURP Honorees

Dear Kimberly,
ASGE would like to thank you again for demonstrating your commitment to delivering high-quality patient care through the ASGE Endoscopy Unit Recognition Program (EURP). We applaud this prestigious achievement and are proud to promote your unit’s name on the current Honoree List on the EURP website.

More ways ASGE promotes your recognition
We understand the work it takes to deliver quality care, and make every effort to ensure your peers and patients know of the quality achievements you’ve accomplished through the Endoscopy Unit Recognition Program.
In addition to promoting your honoree status on the EURP website, ASGE will periodically highlight its honoree list in these channels:

  • National press release
  • GIE: Gastrointestinal Endoscopy® (ASGE Journal)
  • SCOPE (ASGE e-newsletter)
  • ASGE Connection™ (ASGE magazine)
  • E-blasts to GI physicians, practice managers and nurses
  • Social media

Actively promote your unit as an EURP honoree
Promote your unit’s commitment by using the ASGE Quality Star logo. Units in the program that are actively using the logo have capitalized on the strength of the ASGE brand to inform their patients, referring physicians, surveyors, and others about their commitment to the highest standards of quality care.

  • Send a promotional press release to local media and include the Quality Star logo
  • Display the Quality Star logo on your website and in social media
  • Incorporate it into stationery and print ads
  • Add it to mugs and positively merchandise your recognition
  • Using it on promotional banners, tent cards, and more

Click here for more ideas on how your unit can make use of the Quality Star logo as a marketing tool.
We look forward to three years of making a positive difference in the quality growth of your practice.


If endoscopy is your practice, ASGE is your partner!

American Society for Gastrointestinal Endoscopy
3300 Woodcreek Dr. • Downers Grove, IL 60515 • (630) 573-0600 • email
View the complete ASGE course calendar


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