What's New

New Website and Logo for G.I. Associates

In 2000, Gastroenterology Consultants, Ltd. and Milwaukee GI Specialists joined forces to become GI Associates, LLC – the largest single-specialty GI group in the state. We’re ready to take that entity to the next level by publicly unveiling our new tagline and logo.

Our new tagline “Nationally Recognized Digestive Health Experts” speaks for itself. Our 22 high-caliber gastroenterologists embracing leading-edge technology, healthy determination to stay ahead of the curve and more than 200 employees continually providing excellent patient care leaves no room for debate: GI Associates is the leader in digestive health.

Our new logo encompasses technology, professionalism and compassion. The icon portion of the logo is a literal view of what a gastroenterologist sees on the monitor during an endoscopy. The rounded corners and smooth shapes soften the logo and symbolize comfort. The font used for “GI” denotes professionalism and compassion while the font used for “Associates” and the tagline have a feeling of innovation and technology.

Over the next few months you will see our new image reflected in our advertisements, posters, banners and in our newly designed Web site.

We are very excited to move forward with the new face of GI Associates and to continue to serve our patients as a pioneer and leader in the GI field.